Google & Microsoft join Camera Phone Image Quality (CPIQ) Initiative

i3aA group of imaging industry companies have banded together to come up with a better way of rating the image quality of camera phones:

“Mostly all that buyers have to go on is a megapixel count, which isn’t terribly meaningful when it comes to such small sensors. The International Imaging Industry Association, a consortium whose mission is to make imaging better for consumers, is trying to come up with a better way.”

This effort has been underway since 2007, hopefully with the addition of Google and Microsoft as partners their efforts will materialize into an effective and meaningful rating system.

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